Hooks

TikTok's built-in Prompter versus recording with a teleprompter app, how to set up each, and script and framing tips made for TikTok.

Nine ready-to-read teleprompter scripts for coaches, agents, advisors, shops and founders, plus a practice script and the marks that make any script easy to read.

Four parts, about 75 words: the fill-in-the-blank script for 15, 30 and 60-second videos, with a worked example and teleprompter layout tips.

Forty opening lines for short videos in 8 formulas, a 6-point checklist, and a five-minute way to write a hook for any topic.